
UX Strategy Articles
Includes user research, design thinking, market research, design analysis and content strategy
Latest In UX Strategy Insights

What are the Stages of a Service Blueprint?
Stages in a service blueprint are used in multiple ways, however what most refer to when thinking of the stages of a service blueprint are the _phases_ of the customer journey. There are also the stage metaphors, the visibility of the service reactions, the Frontstage and Backstage actions. These are separated by the lines of interaction and visibility between the customer and the service. We will cover both, and multiple ways to think about the customer actions stages of a service.