Articles

UX deliverables are the tool of the user experience professional to communicate and share ideas and findings to stakeholders. UX Designers, UX Strategists, UX Engineers, User Researchers, and Interaction Designers all have UX artifacts they produce a...

UX deliverables are the tool of the user experience professional to communicate and share ideas and findings to stakeholders. UX Designers, UX Strategists, UX Engineers, User Researchers, and Interaction Designers all have UX artifacts they produce a...

Journey maps are important for multiple reasons. They help find insights that are good for the company and the customers. Through increased customer satisfaction and increased team collaboration, journey maps have a high ROI (return on investment) fo...

Journey maps are important for multiple reasons. They help find insights that are good for the company and the customers. Through increased customer satisfaction and increased team collaboration, journey maps have a high ROI (return on investment) fo...

A user journey map, also called a customer journey map, is a visual representation of a specific user’s overall experience (path) to reach a specific goal. They are an important tool for companies to see the experience from their user’s perspective a...

A user journey map, also called a customer journey map, is a visual representation of a specific user’s overall experience (path) to reach a specific goal. They are an important tool for companies to see the experience from their user’s perspective a...

A customer journey map is a document that details the steps a customer takes when interacting with a company, from awareness of a need all the way to becoming a loyal advocate. Journey maps answer how an organization can better engage customers acros...

A customer journey map is a document that details the steps a customer takes when interacting with a company, from awareness of a need all the way to becoming a loyal advocate. Journey maps answer how an organization can better engage customers acros...

The components of a customer journey map are persona, scenario & expectations, timeline/phases, emotions/mindsets, actions, and opportunities. Customer journey maps can help organizations understand how customers interact with their product or servic...

The components of a customer journey map are persona, scenario & expectations, timeline/phases, emotions/mindsets, actions, and opportunities. Customer journey maps can help organizations understand how customers interact with their product or servic...

The 6 stages of the customer journey are awareness, evaluation, consideration, decision, retention, and advocacy. Read on to see what each stage covers....

The 6 stages of the customer journey are awareness, evaluation, consideration, decision, retention, and advocacy. Read on to see what each stage covers....