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13 Cognitive Biases that Impact Your Service Blueprint
Cognitive Biases impact all aspects of design and engineering. For services, there are specific biases that impact the stakeholders, service designer, and your customers. Knowing about cognitive biases will make both your service blueprint design process more effective and your services more impactful.
What Should Be in a Persona?
For user experience, personas should be targeted in scope and focus on the why and what the persona is trying to accomplish. The key sections to include in a persona are a Profile, Quotes, About, Goals, Tasks, Frustrations, and Behaviors with a bonus if you cross-reference related user journeys and research.
What Are UX Deliverables? 24 Methods to Deliver Great UX
UX deliverables are the tool of the user experience professional to communicate and share ideas and findings to stakeholders. UX Designers, UX Strategists, UX Engineers, User Researchers, and Interaction Designers all have UX artifacts they produce as part of their process.
The Nitty Gritty of User Journey Maps
A user journey map, also called a customer journey map, is a visual representation of a specific user’s overall experience (path) to reach a specific goal. They are an important tool for companies to see the experience from their user’s perspective and for teams to gain alignment.
Build UX Awareness With Stakeholders In Your Company
You are ready to become more than a wireframe/mockup generator, or you are the first UX hire and are excited to bring the full benefit of UX to your company. However, you keep running into resistance in different forms from teammates and other stakeholders.